AIO is the practice of optimizing your business's digital presence so AI engines like ChatGPT, Perplexity, Gemini, and Google AI Overviews recommend you when potential customers search.
AIO — AI Optimization — is the practice of optimizing your business's digital presence so AI engines like ChatGPT, Perplexity, Gemini, and Google AI Overviews recommend you when potential customers ask questions about your category.
It's not the same as SEO — and it doesn't replace it. It's a new discipline for a new way people search.
AI search exploded in 2023–2025. McKinsey (2025) reports that 94% of B2B buyers now use AI in the buying process, and that $750 billion will flow through AI-driven purchasing decisions by 2028. When buyers shift their behavior, visibility has to shift with them.
GEO (Generative Engine Optimization) is the technical term for the same phenomenon. AIO is the broader market term that's easier to understand outside tech circles.
Citly uses both — GEO internally in metrics and reports, and AIO as the communication term toward customers and the market.
AIO står for AI Optimization — praksisen med å gjøre bedriften din synlig og anbefalt i AI-motorer som ChatGPT, Perplexity, Gemini, Google AI Overviews og Claude.
Nei. SEO handler om å rangere i Google. AIO handler om å bli sitert i AI-genererte svar. Du trenger begge, men de spiller etter forskjellige regler.
Fordi 94% av B2B-kjøpere nå bruker AI i kjøpsprosessen (McKinsey, 2025). Hvis du ikke er synlig i AI-svar, eksisterer du ikke for stadig flere kjøpere.
GEO (Generative Engine Optimization) er det tekniske fagbegrepet. AIO er det bredere markedsbegrepet. Citly bruker GEO internt og AIO som kommunikasjonsbegrep.
Du kan måle det. Citly.ai sin AIO Radar tester din synlighet på tvers av ChatGPT, Perplexity, Gemini og Google AI Overviews, og gir deg en score fra 0-100 på 30 sekunder.
See what ChatGPT, Perplexity, Gemini and Google AI Overviews say about your business right now.
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